Nike LeBron VIII officially released

Nike Designer Jason Petrie's latest creation: The Nike LeBron VIII.
(Image courtesy of Nike Philippines)

We've all seen the teaser ad and now, the much anticipated new signature line of LeBron James is finally here. The Nike LeBron VIII's have officially dropped all over the world. The release of LeBron's new kicks came in just in time for the NBA 2010-2011 season.

Nike designer Jason Petrie gave us all the 411 on the LeBron VIII's which I've posted about a couple of weeks ago here on my blog.

The man behind the LeBron VIII's, Jason Petrie.
(Image courtesy of Nike Philippines)

To those who haven't seen it yet and for your viewing pleasure -- or not -- here's the vid:



For more, check out the press release of the LeBron VIII's:

Nike introduces the new LEBRON 8

With a new season comes an all new LeBron James signature shoe. The LEBRON 8 is built on a basketball specific Max Air 360 unit - combined with Flywire technology - for the ultimate cushioning with lightweight comfort and lockdown control.

With aluxurious, supple all-natural leather upper, the LEBRON 8 is classically crafted and modeled after the shell of a dress shoe.

Functional detailing in the perimeter of the outsole provides flexibility while representing LeBron’s personal inspiration points.

Deep cut forefoot flex grooves provide an optimal range of motion.

Lightweight multidirectional herringbone pattern specifically designed for LeBron’s first step and his quick cuts.

The lion on the front-side of the tongue represents LeBron’s ravenous nature "like that of a hunter on the basketball court."

The tongue-back label is a nod to bespoke off court attire, and highlights the crafted nature of the LEBRON 8 made specifically for Mr. LeBron James. The numbers 828 represent the 82 regular season games and the 28 playoff games.

The dual density molded internal collar foam provides elevated lockdown and comfort.

The height differential between the collar and heel has increased, which results in better lock down and more Achilles flexion.

The structural TPU injected frame around Flywire technology, delivers ergonomic zonally-designed support, for lightweight lockdown only where needed.

The Swoosh design was moved back on the LEBRON 8 towards the rear of the shoe, ending on unique spoiler loop, to symbolize LeBron’s speed on court.

Midsole compression molded Phylon interface works in concert with Max Air 360 cushioning to help guide through the footstrike and further enhance the ride.

Max Air 360 unit was designed for ultimate cushioning and impact protection.

The alternating formation of the laces eye row was created for better fit, with a top eyelet to provide enhanced lockdown through dual pull design, shaped like the number 8.

The fully integrated, seamless mesh innersleeve provides breathability and comfort.

Outsole geometry combined with X Flex design decouples the heel to displace force and pressure.

The Lebron 8 will be available in November 1, 2010 in the Nike park outlets retailing for P7,495.

Many thanks to Nike Philippines for the Heads-up.