Friday, June 3, 2011

The Lightest kicks from the 3-Stripes

The lightest basketball shoe at 9.8 ounces.
(Image courtesy of Adidas Philippines)

If you thought you’ve balled on the lightest basketball sneakers to date, you got another think coming. Folks from the 3-Stripes have created a pair of sneakers that could very well be “Lighter than air” – the AdiZero Crazy Lights. At 9.8 ounces, who’da thought these kicks could be this light?



Adidas unveiled these insanely light sneakers recently and a lot were absolutely convinced that are by far the lightest for basketball. Derrick Rose rocked these during the NBA Playoffs. Because it weighs only 9.8 ounces, the lighter the sneakers, the faster you move and play better on the court – the AdiZero Crazy Lights have proven just that.

Detailed look at the AdiZero Crazy Light's lateral view and outsole.
(Image Courtesy of Adidas Philippines)

The shoe’s breathable upper is made from the technologically advanced material called Sprint Web – a unique upper that makes it virtually light as feather. It still has the usual Torsion System that is combined with the Sprint Frame on the heel, reducing more weight while still retaining the stability of the shoe for better performance.



The Adidas AdiZero Crazy Lights are now available at all Adidas Concept Stores all over the Philippines and retails at Php 6,995.

Here’s the official press release of the AdiZero Crazy Lights:

ADIDAS LAUNCHES THE LIGHTEST SHOE IN BASKETBALL

New adiZero Crazy Light to debut during NBA Playoffs on Derrick Rose and others

MANILA, PHILIPPINES (June 2, 2011) adidas today unveiled the new adiZero Crazy Light, the lightest shoe in basketball. At 9.8 ounces, the revolutionary adiZero Crazy Light sets a new standard for basketball footwear at more than 15 percent lighter than the nearest competitor. The adiZero Crazy Light is made to help improve performance on the court by making players move faster. The adiZero Crazy Light basketball shoe now gives adidas the lightest footwear in three sports including football (adiZero 5-Star cleat) and soccer (F50 adiZero cleat).

“Lighter footwear makes you faster and speed dominates on the basketball court,” said Derrick Rose, two-time NBA All-Star of the top-seeded Chicago Bulls. “The adiZero Crazy Light is the lightest basketball shoe I’ve ever worn and it will no doubt make me faster on the court for our playoff run.”

“No other basketball shoe compares to the new adiZero Crazylight and it’s a shoe that will revolutionize the game,” said Lawrence Norman, adidas Vice President of Global Basketball. “The ultra lightweight design is built for players who want to be faster, jump higher and perform better on the court. From the NBA’s best to gamers across the world, players are asking for light footwear to help them become one step quicker - and the adiZero Crazy Light delivers this in a way like no shoe in history.”

adiZero Crazy Light Technology

More than two years in the making, the adidas Innovation Team (aIT) and adidas Basketball Design developed the adiZero Crazy Light from the canvas of a bare foot to ensure every part of the shoe serves a vital performance function. Only lightweight, highly flexible and durable materials were selected to create the lightest shoe in basketball.

“We wanted to build the ultimate shoe for the ultimate basketball player, and research has clearly shown that a lighter shoe will provide better performance,” said Griff Wilson, senior developer of the adidas Innovation Team. “The key is to provide the support and cushioning of a traditional basketball shoe in a super lightweight construction. The Crazy Light, the culmination of two years of design, research, and testing, is the lightest shoe in the market by nearly two ounces and will give basketball players an advantage over the competition.”

The adiZero Crazy Light features a revolutionary new SPRINTWEB exoskeleton upper less than 1mm thick and is seamlessly bonded to a nylon textile base to significantly reduce weight and provide increased support and strength. The web layout of the materials provides vertical and horizontal strength to give players optimum support for any cutting motion.

The SPRINTFRAME external heel counter and TORSION SYSTEM are bonded together to allow maximum weight reduction, energy return and motion control. Each lace eyelet is load bearing and has a corresponding web spar to support players during hard cuts. The upper is made with translucent nylon to further decrease weight and give players nearly 360 degrees of ventilated comfort.

The adiZero Crazy Light traction system has varied engineered thickness to ensure maximum grip in high wear perimeter zones, and less thickness and weight in low perimeter zones like the midfoot. It also features longitudinal grooves in the heel and forefoot to provide support during extreme forefoot cuts.

The adizero Crazy Light will be available June 2 in three colorways for P6,995 including sharp blue/white, black/red/white, grey/white/neon green and red/white. It will roll out in six additional team colorways through September and will be available at adidas stores in Megamall, Trinoma, Marquee Mall and Davao, Adrenaline Sporting Goods stores in Rockwell, Gateway, Newport, Robinson’s Ermita, Galeria and Cagayan de Oro, Festival Mall, Eastwood, Shangri-La, Alimall, Alabang Town Center and Greenhills, Athlete’s Dragon, Big Ben Jeans & Sportwear, Urban Athletics, Gaisano Davao, KCC General Santos, Lee Super Plaza, MJDR Clothing Specialist Inc., Planet Sports Inc Rockwell, Proline Sports Center Inc, Prostar Sports, Rustan’s Alabang Town Center, SBF Retail Inc, SPCO Greenbelt 3, Sportmart Duty Free Fiestamall, Sports Central (MOA), The Athlete’s Foot, Tiong San Harrison, Titanomachy Inc., Toby’s stores in Bacoor, Cebu, Fairview, Festival, Galleria, Glorietta 4, Manila, Megamall, MOA, North Edsa, Pampanga, Shangri-La, The Block, Trinoma, Ultimatch in Cebu, Zamboanga and Unipace Gaisano.

No comments:

Post a Comment

LinkWithin

Related Posts Plugin for WordPress, Blogger...