Swoosh'd out for Summer

OPM Rock Band Sandwich wears the Swoosh.
(Image courtesy of Nike Philippines)

Summer is still around and the Swoosh brand's got a lot of stuff for y'all to check out in this warm yet fun season. Introducing the Nike Sportswear Summer Collection for 2011 -- a toned down version of the brand's high performance apparel and kicks specially made to those who simply want the basic stuff, if y'all know what I mean.

Nike joined forces with Pinoy Rock band Sandwich, EverywhereWeShoot and Team Manila to create an awesome LookBook (see below) showcasing Nike Sportswear's latest collection for Summer.

The LookBook features the band members' in Nike gear that personifies their style and influence. It is also in line with their latest album "Contra Tiempo."

Big ups to Nike Philippines for the updates.

For more info here's the official press release of Nike Sportswear's Summer Collection 2011:

Nike Sportswear showcases Summer 2011 Collection

in digital lookbook

May 2011 - Nike Sportswear Summer 2011 collection honors Nike’s Athletics West heritage as each apparel and footwear icon is stripped down to address a basic performance need, reengineered for a modern look with a burst of colors that energize the season’s wearable pieces.

Fusing modern street style with classics, Nike collaborated with Pinoy rock band Sandwich to develop the Nike Sportswear 2011 lookbook as captured through the lens of dynamic duo EverywhereWeshoot and visualized by the talent of graphic design group Team Manila. The collaboration brought to life what the Nike Sportswear Summer 2011 collection is all about – a laidback lifestyle that banners a splash of colors, funk and functionality.

Browsing through the 28-page lookbook takes you into the life and individual styles of each member of Sandwich. Their sixth album, Contra Tiempo, is a fusion of each member’s taste to produce a music masterpiece. While they bare their souls in their music, they wear their style on their sleeves with pieces from the new Nike Sportswear collection.

Revamping classic Nike Sportswear pieces

Showcasing a new edge and style, the summer collection resurrects the classic Nike icons like the Cortez by giving the vintage piece an updated look with the Cortez Nylon colorways infused with the latest Nike technology.

Amidst the summer heat, the Grand Slam Polo takes pride in keeping its wearer fresh and dry even on the most humid days. Made from high quality fabric, the design features of the polo include a soft knit interior and construction that is not only durable, but will retain its shape over time making it a classic wear for summer.

“Summer is a time when individuals express themselves through fashion vividly in colors. With this in mind, Nike Sportswear in collaboration with Sandwich, EverywhereWeShoot and Team Manila, created the lookbook that showcases the latest stylish trends and freshest urban wear-inspired pieces in the Nike Sportswear summer collection,” said Nike Philippines Country Marketing Manager Mae Dichupa.

The Nike Sportswear collection features products with a quintessential blend of Nike’s past, present and future with authentic stories to tell which makes it an absolute necessity for hitting the streets in style and comfort this summer.

To browse through the Nike Sportswear lookbook log on to http://www.nikesportswear.com.ph. The Nike Sportswear Summer 2011 collection is now available at all Nike outlets nationwide. The Cortez retails at P2,895, the Grand Slam Polo at P1,795.